Sunshine Investment to Unlock Digital Payments in Ethiopia

ADDIS ABABA – Sunpay Solutions, a sister company of Sunshine Investment Group, gears up for entry to the Ethiopian Digital payment Landscape to offer a payment system with an initial capital of 100mln Birr.

The Company’s officials reveal their plan to contribute to the growth of digital payment in Ethiopia and promote financial inclusion across the country with “a focus on enabling a better, seamless and secure customer experience” on Thursday.



The digital firm has developed its own digital payment platform ‘sunpay’ set to launch the service in July 2021.

It is now working with a plan to be a switch operator in Ethiopia in the next few months during which the company plan to secure a license to become a Payment gateway and POS operator.

The General Assembly of shareholders held its meeting today and reviewed the progress made and discussed directions and steps to be taken moving forward to make Sunpay a reality in the time.

“We are excited about joining the growing retail payment sector,” said Etsub Alemayehu, SUNPAY solutions representative during a press briefing after the meeting.

“We believe it is the right time to do so in light of the Government’s 10-year development plan which envisions to make the nation an African beacon of growth with the digitization of services provisions and accelerating growth in the fintech industry of the country,” Etsub added.

The representative said the private sector, like Sunpay solutions, “can play a paramount role in the Ethiopian economy is accelerating the rate of fintech adoption in the financial sector.”

SUNPAY solutions is a sister company of SUNSHINE investment Group, which have invested in construction, Real estate, hotel development.

The group now envisions making SUNPAY Africa’s pioneering innovation and technology through a wide range of well
-designed functional and services at affordable prices.

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